Boulevard Collective was born out of the mission to develop excellence and leadership capabilities in SMU student-athletes by leveraging NIL opportunities and engaging the DFW community in meaningful ways, all while supporting the missions of SMU and the SMU Athletic Department.
To us, leveraging name, image and likeness opportunities isn’t just about the dollar value, it’s about the overall impact on our athletes, our institution, and most importantly, our community. That is why, although NIL collectives, by law, are not allowed to be classified as a 501c3, we purposefully operate as if we are.
Creating meaningful leadership development opportunities for the world changing student-athletes who represent SMU on and off the field.
Providing a premium package of service offerings for its members backed by an elite network of DFW leaders and best in class staff.
Intentionally engaging the community and developing the resources necessary to graduate student-leaders and world-changers, in alignment with the educational mission of SMU and the SMU Athletic Department.
At Boulevard Collective’s inaugural event, SMU Football and Men’s Basketball student-athletes were introduced to Boulevard Collective (BC) and Executive Director, Chris Schoemann. In addition to learning more about the service and opportunities that BC would provide, our student-athletes assembled 400+ backpacks with school supplies and wrote personal notes of encouragement for Dallas Independent School District students while partnering with nonprofit organizations United to Learn and the Good Foundation.
BC Student-Athletes and members of SMU’s Life After Ball program were invited to attend a panel discussion with Boulevard Collective founders, Dallas professionals, and SMU alums on the power of mentorship and networking, offering valuable insight and skills to navigating their promising future. Student-athletes were provided with a photo studio to have professional headshots taken to utilize in job applications, networking and other career pursuits.
BC Football Players joined YMCA Metro Dallas to serve as guest coaches for area teams. Nearly 20 Boulevard Collective student-athletes from the SMU Football Team worked with over 50 elementary school-aged youth participating in a special session of football drills and practice at the Moody Family YMCA. Afterwards, the teams and BC football players shared a meal and a time of mentorship together. Local media was invited and covered the event.
Positively impacting our community is paramount to the purpose and success of Boulevard Collective. We prioritize using our student-athlete member’s NIL to uplift the DFW community. These are the amazing community partners who have allowed us the opportunity to serve others. If you feel compelled, we encourage you to support these terrific organizations as well (click on the logos below for more information).
Kyle D. Miller currently serves as President and Chief Executive Officer of Silver Hill Energy Holdings LLC and Silver Hill Partners based in Dallas. Prior to Silver Hill, Miller was a Principal and Senior Vice President of Energy Trust Partners in Dallas, where he led the firm’s business development efforts and assisted in the management and oversight of the firm’s upstream private equity funds. Before Energy Trust, Miller was a Vice President at Energy Spectrum Advisors in Dallas, and he began his career with Wells Fargo Bank and Wells Fargo Energy Advisors in Houston, Texas.
Miller received a Bachelor of Business Administration degree in finance from SMU in 2001. Miller is a recipient of the Outstanding Young Alumnus award from the Edwin L. Cox School of Business at SMU. He is also an active volunteer and currently serves on the Cox School of Business Executive Board, as well as the boards of Goodwill Industries of Dallas Inc. and the Children’s Medical Center Foundation.
Chris Kleinert is CEO and President of Hunt Investment Holdings, LLC – a subsidiary of Hunt Consolidated, Inc, and a co-founder of the Boulevard Collective. Chris serves on numerous boards across North Texas (the Communities Foundation of Texas, the Dallas Advisory Board of Directors of Amegy Bank, the Cotton Bowl Athletic Association, Texas Rangers Baseball Foundation, and the Executive Board of Directors of the Cox School of Business at Southern Methodist University). Heavily involved in Dallas’ philanthropy community, Chris serves on the Board of Directors of the Men’s Advocacy Group (MAG) of New Friends New Life, an organization dedicated to supporting and empowering victims of sex trafficking, and Board of Directors of Austin Street Center. In 2017, Chris and his wife, Ashlee, co-founded The Good Foundation to understand and address social issues, with a focus on sex trafficking and vulnerable populations in our community. Prior to joining Hunt in 1996, Chris was employed by Texas Commerce Bank (now JPMorgan Chase) and General Mills. He received an MBA with a concentration in finance from Texas Christian University and a BBA in marketing from Southern Methodist University.
Callaway Clark serves as our development intern cultivating community relationships and sponsorships for Boulevard Collective. Callaway is a junior at SMU pursuing a Bachelor of Business Administration. Callaway is a go-getter having pursued externships with real estate companies JLL, Morgan Stanley, MSP and JMI Realty. He has served as a social media analyst at Joketown and facilitated strategic relationships in the sports industry as a brand liaison at Chosen. Callaway is a 5-star student-athlete himself, having competed on the SMU Men’s Tennis Team since 2020.
*BC partnered with the Cox School of Business to offer this internship to further align and integrate with the mission of SMU – to graduate student leaders and prepare Students for life.